Dr. Alexander Cassar, Objectway Chief Business Operation Officer, delves into the Objectway Innovation Diamond framework, describing its four main parts: customer experience, offering evolution, business re-configuration  and sustainability. This process accompanies the client to a long-term sustainable growth and makes Objectway a valued partner of the whole transformation journey. Considering this, technology is fundamental, but it becomes a real enabler through an enterprise-wide approach where everyone must be aligned and focus on the same goal.