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OWINTALK | BEHIND BUSINESS, BEYOND NEWS
With the first half of 2016 gone, we cornered our CEO Luigi Marciano to ask him about the state of Objectway. He couldn’t escape and gave us several answers.
Looking from the above at Objectway at work, what do you see?
A team full of energy, answering the challenges of international development, working to understand the market, determine how to adapt to changes, catch opportunities, give the best support to our clients and improve our team play.
In the last two years we have attained a new level of performance and we can say that we’re playing in Premier League today. Challenges are consequently much more complex and this stimulates the commitment of our team.
Which is our North Star today?
Our main goal is to become the software leader in the investment services market to answer the “mission critical” requirements of our clients. Three specific goals guide us in our efforts to attain our objective.
First – develop our business to become the best firm in investment services.
Second – transform our industry, by developing an innovative ecosystem of platforms and services, that can enable our clients either to embrace the digital transformation reaping the benefits of it.
All of this – third goal – has to be done while increasing the value for shareholders and all people working at Objectway.
Are you happy with the deployment of our strategy?
Really happy. Our strategy indeed aimed to widen our market reach outside of Italy, throughout Europe as a first step, and over the last two years we have certainly achieved significant results, by becoming a tier-1 player in the UK and attaining very interesting positions in twelve other countries worldwide. As a result of this expansion, today we can look at ourselves as an international player of relevant size in EMEA, with our revenues doubling and winning half of them abroad.
What are you happier for in this first half of 2016 at Objectway?
We succeeded in several ways and I was particularly happy about three things: I saw our product strategy working, making us win some crucial negotiations with clients.
Another reason to be satisfied was to see our teams – Italian, English, Belgian… – collaborating at international level to achieve these results; a tangible sign that we are creating a multicultural company.
Last but not least, Objectway entering the IDC Financial Insights FinTech Rankings Top 100 chart is the acknowledgment that crowned a really positive year.
Did 2016 change anything in our way of working and doing things? Which are our three main goals for the next three months?
With the international expansion, we deployed our strategy over three continents. For each one we defined the appropriate “go to market” approach. We have also started changing our way of working, by launching a fluid organization that can quickly adapt to changes. This transformation is not over – organizational agility is a journey in progress, but we have already taken important steps forward and the positive feedback we received from the whole team encourages us to pursue the vision.
The goals for the next three months are to release our industrial plan, which will direct our strategies of organic and external growth for the next 3-5 years. We must complete the implementation of our fluid organizational approach and, of course, begin the work to reach our projected results for 2017.