In a market currently facing a myriad of twistings and headwinds, involving macro-economic factors and changing clients demands and expectations, the market research examines which are the European banking, wealth and asset management key challenges, grouped into three categories: customer experience, offering evolution and business re-configuration.
These surveys, augmented with a bespoke section on innovation designed by Objectway, have allowed to interpret the market response to challenging conditions in terms of sustainable innovation, strategies and investments.