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FEB 03, 2022

Straightforward towards the digital transformation of Banking

Luigi Marciano

Founder & CEO Group

Karl im Brahm

Objectway CEO – DACH region

Reading time: 2 min

OWINTALK | BEHIND BUSINESS, BEYOND NEWS

The beginning of a new exciting journey to shape the Future of Banking, together. With this statement, last August we announced to our clients that DIE SOFTWARE had become part of our Group.

Thanks to the strong commitment of everyone in DIE SOFTWARE and in Objectway, the integration process is proceeding straightforward, in order to broaden the offering of Wealth solutions with a reliable and complete Core Banking platform and support the digital transformation of private banks, wealth and investment managers.

Another major news that we have just announced publicly is that, as of February 1st, Objectway has strengthened its management team in Germany by the appointment of Karl im Brahm
as Chief Executive Officer of DIE SOFTWARE Objectway Group and Group Banking Practice Leader.

He brings his deep knowledge and experience in the banking business and solutions to support our clients in achieving their digital evolution objectives and business results, in a context of increased pressure for banks to integrate new technologies and to modernise their core systems.

Integrated core banking-wealth management ecosystems

Customer centricity, end-to-end process digitisation, and sustainable profitability stand out as the top three agenda topics for banking decision makers.

Financial services institutions understand that existing client-facing technologies are not meeting client expectations nor supporting end-to-end digital transformation. Banking decision makers must determine whether wealth capabilities are supported by their current core banking systems and align with their line of business requirements.

The convergence of banking and wealth management will continue, as leveraging a solid and complete banking solution that addresses the broadest set of banking needs will become essential.

Succeeding in the affluent and private banking arena requires more and more combining digital engagement and personalised advisory services for maintaining existing clients and acquiring the younger generations of digital-savvy investors, along with a more accurate understanding of each client behaviour and preferences.

Increasing front-office productivity has become pivotal, by releasing private bankers from tasks that could be automated, to focus their efforts on high value activities such as growing the number of managed clients and the assets under management.

Private banks also need to revise their operational model to achieve scalability and efficiency, to thrive in a scenario of lower margins, fierce competition and ever-demanding regulation.

Banking beyond banking

In other words, private banks have to address the imperatives underpinning digital banking applications, by leveraging innovative and collaborative digital ecosystems with efficient banking solutions at the core, blending banking capabilities with relevant products and services beyond traditional banking.

Supporting our clients with solid and future-proof technology solutions and services that improve their business “with no trade-offs” is the concept we embraced in Objectway. Our goal is to do this and being, as and more than in the past, a business partner able to help customers achieving their targets.

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